Z BioScience | True Clean Technology™
BRAND STRATEGY, IDENTITY, WEBSITE, VIDEO, COLLATERAL, ILLUSTRATION, CONTENT DEVELOPMENT
Z BioScience creates a safer and healthier world through the use of nature’s probiotics. As Z BioScience’s agency of record, we executed a comprehensive brand strategy. The challenge was how to clearly communicate the benefits of probiotics. It’s technology is complex and buyers want to easily understand the benefits of using their products. Our research defined their vertical significantly in both segments.
Project Outcomes | ROI
Brand strategy opened up new markets in schools and hospitals; secured new distributors for agriculture and commercial markets; 59% increase in site traffic; website strong lead-generation tool.
IDENTITY DEVELOPMENT
FINAL LOGO
COLOR PALETTE
BRAND CONCEPT
PRODUCT VIDEO
WIREFRAMES
WEB
PRODUCT LABELING
STATIONERY
