With the huge rise of social media marketing, hashtags play a very prominent role in effective marketing practices. Used properly, they extend your online reach and visibility and advance your brand's reputation. On the other hand, used improperly they will negate the effectiveness you put into all the planning, writing and posting that you …
Comet Trails Blog
Practical Marketing Advice to Make Meaningful Connections During COVID
In speaking with a client yesterday, we talked about how during COVID we are still able to connect with one another, but we're not able to make connections. What's the distinction? To connect with each other, we use technology to make that happen. But to make an authentic connection with one another often takes years to really get to know them. …
Captivating Content for Marketers Webinar
If you missed out on our Lunch and Learn webinar last month, Captivating Content for Marketers: How to attract prospective clients and build your brand, don’t stress. A recording of the webinar is right at your fingertips. Now more than ever, it is so important that you utilize your website to attract, engage and convert your visitors and …
Compelling Websites That Captivate Prospects
Heritagearchitecture.com Looking Past Into the Future It's more important than ever in these times with limited face-to-face client interactions, that your website plays a vital role in the buyer's journey. We recently launched a redesigned site for Heritage Architecture & Planning, a forty-year old San Diego firm. We've worked for many …
How to Prepare Your Website Content (with Free Content Checklist)
Are you ready to start your new website? Whether you’re starting from scratch with a brand-new website, or you need to overhaul your current site – I’m sure you’re probably rarin’ to go and chomping at the bit. But before you can get your new vision out into the world, there is an important question to ask. It’s one of the first questions we …
SEO Guide For Marketers | How to use SEO to draw customers to your brand
The Quest for a Great Brand A shout-out to those who attended our recent webinar on brand and SEO. Comet Creative’s editorial purpose is to provide meaningful content that helps you with leadership, effective tools and other relevant information to support your marketing and business development strategy. Here are answers to your questions …
Milton Glaser, a Designers’ Designer
A preeminent American graphic designer, art director, Illustrator and visual philosopher died a few weeks ago on June 26 at the age of 91, on his birthday. Even if you don’t know his name, you’ll recognize his iconic designs, such as his “I ♥ NY” logo or his 1966 poster of Bob Dylan. This amazing influencer to our world of design was Milton …
We’re #1 Top Advertising Agency in North County
Expertise, a national online research company, has honored Comet Creative with the "Best Advertising Agencies in Oceanside" for 2020. We scored the highest out 41 agencies, and captured the number one spot out of 17 agencies. Expertise helps over ten million customers find the most-qualified professionals to help with them with their branding, …
Rebranding Solves Many Critical B2B Problems
Every week executives and business owners talk to us about challenges in their businesses that are not easily solved in a few meetings or even with specialized training. Problems like stagnating growth, rise of competitors and unexpected changes in client demographics can stem from a plethora of situations, so for many, it is difficult to know …
The Marketing Leader’s Role in the Post-COVID-19 Landscape
Excellence is a core value that we work towards everyday. Providing insight into today's branding and marketing practices, is our studio's purpose. Over these past few months we have been having virtual happy hours and birthdays online, plus doctors' appointments and groceries delivered from apps. Many of our daily routines are now handled …