The 4 Energies of Marketing
Content Marketing
Draw them
Social Media Marketing
Engage them
Outbound Marketing
Reach them
Collaborative Synthesis
Our team and yours
Here’s how these energies work.
Content Marketing
Our inbound marketing strategy includes the tools and technologies you need to generate interest and draw new customers to you.
Websites, blogs and news sites: Here’s where words and pictures paint the most compelling picture of your unique brand.
Opt-in e-mail newsletters: Huge potential exists when you deliver your message in a relaxed, agreeable manner.
E-books, whitepapers: If you’re an expert, you should stand up and speak out through well-designed presentations.
Analytics, metrics, dashboards, activity calendars: This is how we control, measure and monitor your success.
SEO/SEM: We’ll increase your visibility in search engine results.
PPC: Pay-per-click advertising is highly profitable when done right.
Forums, webinars and podcasts: Three more great methods for giving people reasons to take action.
Collaborative Synthesis
Teamwork is crucial for marketing to fire on all cylinders. Through collaboration we ensure brand cohesiveness and message consistency.
Market research and plans: You need to know where you’re going and why.
Brand strategy and messaging: What should you say? How should you say it? Together, we’ll find the answers.
Content development: Words sell, and content is king. We supply content writers for all your marketing materials.
Creative design: Content is king, but visuals attract, and we’re very good at designing them. You could say “creative” is our middle name. (Actually, it’s our second name, but you know what we mean.)
Analytics and reporting: We’ll make sure you stay apprised of how things are working and what needs attention.
Coordination of sales and marketing: This is the lifeblood of a business, but it’s time-consuming. We’ll provide the right support.
Outbound Marketing
A sound marketing approach should include an intelligent outreach strategy. Outbound marketing helps you get consumers’ attention and give them a reason to find out more.
Print: There’s opportunity for you with newsletters, brochures, booklets, mailers and similar pieces.
Television and radio: For the right products and services, advertising in Big Media pays handsome dividends.
Public relations: From reputation management to crisis intervention, we’ll make sure you deliver the right message at the right time.
E-mail marketing: Electronic marketing has replaced traditional direct mail in many sectors. We strongly believe in it and recommend it.
Social Media Marketing
Facebook, Twitter, LinkedIn, Instagram, YouTube and others are perfect for engaging your market. Comet Creative provides social media development and full-scale account management.
Strategy: Our experts will help you devise an effective approach for your company in the great social sphere.
Account creation: If you’re new to social media or lack time, we’ll build accounts for you.
Content creation: We enjoy creating timely, relevant and searchable content for our clients’ social media pages.
Account management: We’ve got your back with focused monitoring of all your social platforms.
The 9 Benefits of Focused Marketing
- Supports your business and sales goals
- Builds confidence within your team
- Increases conversion rate
- Solidifies your brand image
- Motivates people to think and talk about you
- Delivers a handsome return on investment
- Saves time and money
- Unifies your processes
- Ensures 24/7 visibility
You Get Solid ROI By Connecting with Your Customers
