“Mr. Print, do you take Miss Digital to honor and cherish from this day forward?”
With June being wedding month, we take this time to announce that traditional Mr. Print and modern Miss Digital have united.
With the rise of online publications, the union of print and digital creates an advantage to consider for the production of reports and magazines. For annual reports, human-resource handbooks, and company magazines to name a few, an online version offers many benefits.
The top seven benefits to creating an online publication include:
1. 24/7 availability is convenient to interested readers
2. Online posting helps to increase search-engine optimization
3. Replicates the print version with realistic page-turning features
4. Environmentally sound
5. Economic cost-per-reader
6. Increased visibility
7. Global distribution
For the above reasons, Studio 2055 recently proposed to Job Options, Inc., a support-service supplier to military and commercial customers, a digital version of their redesigned and newly completed annual report. Job Options agreed to host the report with Issuu, the leading digital publishing platform, with a link from their website.
“Using Issuu to host the publication not only cuts printing costs, but enables those interested to view the material at any time anywhere in the world. The print-free version makes a strong case both economically and environmentally,” notes Jeff Johnson, COO of Job Options, Inc.
It seems this new-age marriage will last “from this day forward, for better, for worse, for richer, for poorer, in sickness and in health, until an even newer technology causes us to part.”
Samples:
Job Options, Inc. 2009 Annual Report