Don’t miss our next webinar We Thought You Wouldn’t Notice: Trademarks and Copyrights. Our friend and colleague, attorney Eric Morton, will bring his 20+ years experience on managing your brand’s intellectual property and copyright. Moderated by Alan Bush of Ignite Visibility, this half webinar, half podcast will give you the nuts and bolts on how to protect your brand. We’ll discuss these key topics:
• How to establish brand guidelines
• What’s the difference between brand identities, images, taglines and statements
• Why creativity in design and branding is legally important
• How to protect your ideas until the roll out
• How to identify and own your copyrights
• What is different about branding in the digital age
• How to establish your trademarks and maintain your brand
Watch the recording:
Brandit Live! Is a series of webinars and podcasts that bring you the most straightforward information to help build and maintain a meaningful and recognizable brand. Each webinar features an expert guest and presents relevant industry topics. Our first webinar, Who’s Knocking on Your Door?, featured Joe Algana from 101 Domain discussing the importance of domain names and how you can use them to differentiate your brand. Our Halloween webinar, Bring My Brand To Life, Dr. Frankenstein! featured special guest Alan Bush, a SEO consultant and uncovered the alchemy of SEO.
