On Thursday November 12, we along with 200+ top San Diego marketers gathered for AMA’s signature event, The Art of Marketing. Studio 2055 worked tirelessly to brand, design and produce all of the collateral for the conference. We collaborated with David Palmer, AMA’s president, to come up with the theme Practical Agile Strategies. The theme hits at the heart of issues marketers face in a hyper-changing world. Taking elements from the organization’s identity, our design concept illustrates the vastly changing marketing environment and the need for companies to adjust strategies and tools day-to-day to meet their objectives.
Following the conference, David noted “Your creative direction and expertise is a huge asset to the San Diego AMA brand. You really understand how to strategically convey the brand and conference theme through concept, design and execution. Thank you for your finely polished professionalism and for always making the San Diego AMA shine! We genuinely appreciate working with the people at Studio 2055.”
Tara Connor, Rachel Kim, and our interns Vince Vo and Kelli Urabe pulled out all the stops to get the materials to the MarCom team in time. Marketer Bill Winn really helped us too, by responding to our requests and getting approvals. As a volunteer organization, I’m impressed by the dedication all the committees had to support our industry.