Danny Recht, the owner of FinancialPlanningDr.com, is adept at saving lifestyles. He is able to create complete financial plans starting with clients’ budgeting and insurance needs, retirement planning and investment strategies.
Studio 2055 was approached by Recht to create a logo for his company. Through the studio’s Brand Equity Value process, designers were able to construct a profile of the company and Recht. One main aspect of his company was the team atmosphere. “It may be my business,” says Recht, “but within my office there is a team of specialists who make sure every plan I put together is perfect for each client.”
For Recht, the client is not just a number. There is a relationship that is nurtured between the staff and client to help bring their goals to reality. This relationship is built on trust, the most important aspect that Recht wanted to show through his company: “I want my personality and my logo to reflect that trust, and that I am a trustworthy person.”
The logo created for Recht by Studio 2055 effectively displays his integrity and attention to maintaining his clients’ financial well being.