Following FDA 510(k) clearance, Excellagen, a product of San Diego-based Cardium Therapeutics, launched their new website designed and developed by Studio 2055. Nanette Newbry, Principal of Studio 2055, collaborated with Cardium CEO Chris Reinhard, along with Excellagen’s lead scientist and public relations specialist in site development. Planning …
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Optimize Lead Generation With Email Marketing and PR
Comet Creative is pleased to be working with client/partner, American Circulation Innovations (ACI) of Long Beach, California to optimize lead generation with e-marketing and public relations. ACI specializes in the technology-driven distribution of a wide variety of print media, including the delivery of newspapers, telephone directories and …
Self-Publishing Company Gets Clicks With Animation
People each day are giving up regular TV viewing and, instead, are streaming video on their laptops and iPads. Businesses realize that online users want the instant gratification and the creative messaging that comes with video–it's immediate and engages viewers with little cost. We recently produced an illustrated motion graphic video with …
Warning: Check Your Brand Temperature – Are you HOT or COLD?
One of the most important assets you can develop for a business is a powerful brand. A memorable, effective brand is more than simply a logo or tagline. A brand is the culmination of who you are, how you’re differentiated from your competition, and how consumers perceive your worth. When evaluating your brand, there are several questions to …
Marketing Guide for A/E/C: Mixing Online, Advertising and PR
A Balancing Act Print and online marketing strategies are a balancing act in any industry. The more you blog, use LinkedIn and social media, the more your SEO goes up. The more association meetings or trade shows you attend, the more your company becomes recognized. Familiarity of your brand, personalizing your team and creating solutions is …
New ETC College Rankings Index Receives Identity by Comet Creative
After meeting Michael Havis founder of Educate to Career, his enthusiasm for helping high school students was catchy. As a California nonprofit, Educate to Career qualified for Comet Creative's grant program for creative services. This week, Educate to Career announced the release of its ETC College Rankings Index – an outcome-based college …
Brandit Live: Who’s Knocking on Your Door? Domain Names and Your Brand
Who's Knocking on Your Door? Domain Names and Your Brand Wednesday, August 6, 2014 at 10 a.m. PST (10 a.m. MST, 12 p.m. CST, 1 p.m. EST) Please attend our first webinar featuring our expert guest, Joe Alagna of 101 Domain. This webinar will discuss a range of topics including how to identify a brand profile, how domain- name selection …
A Way to Happiness: Find Your Purpose and Peace of Mind
Today I presented at the SMPS Pacific Regional Conference hosted by the Alaska chapter. Anchorage has been an amazing treat–the people, the culture, the mountains and the moose–it's all been great, especially the conference. I've learned a ton, met a number of smart, engaging people and will certainly come to Napa next year. If you want a copy …