Heritagearchitecture.com Looking Past Into the Future It's more important than ever in these times with limited face-to-face client interactions, that your website plays a vital role in the buyer's journey. We recently launched a redesigned site for Heritage Architecture & Planning, a forty-year old San Diego firm. We've worked for many …
Web + Digital Design
How to Prepare Your Website Content (with Free Content Checklist)
Are you ready to start your new website? Whether you’re starting from scratch with a brand-new website, or you need to overhaul your current site – I’m sure you’re probably rarin’ to go and chomping at the bit. But before you can get your new vision out into the world, there is an important question to ask. It’s one of the first questions we …
SEO Guide For Marketers | How to use SEO to draw customers to your brand
The Quest for a Great Brand A shout-out to those who attended our recent webinar on brand and SEO. Comet Creative’s editorial purpose is to provide meaningful content that helps you with leadership, effective tools and other relevant information to support your marketing and business development strategy. Here are answers to your questions …
We’re #1 Top Advertising Agency in North County
Expertise, a national online research company, has honored Comet Creative with the "Best Advertising Agencies in Oceanside" for 2020. We scored the highest out 41 agencies, and captured the number one spot out of 17 agencies. Expertise helps over ten million customers find the most-qualified professionals to help with them with their branding, …
The Marketing Leader’s Role in the Post-COVID-19 Landscape
Excellence is a core value that we work towards everyday. Providing insight into today's branding and marketing practices, is our studio's purpose. Over these past few months we have been having virtual happy hours and birthdays online, plus doctors' appointments and groceries delivered from apps. Many of our daily routines are now handled …
Is Your B2B Website Mobile Friendly?
If you’ve had your website for awhile, and you think it’s working just fine, it's time to view it on your mobile phone. It’s most likely how more than 50% of clients find you on mobile devices and are making judgments about your company there. "In 2018, 52.2% of all website traffic worldwide was generated through mobile phones, up from 50.3% in …
WordPress 5 and Gutenberg: What You Must Know to Avoid Problems
Have you heard? WordPress 5 was just released in early December and the biggest part of this major core upgrade is a brand new content editor interface called Gutenberg. It’s going to be a great addition to an already robust content management system that WordPress provides. However it comes with some pitfalls that we aim to help you avoid. Even …
Google’s Recent Update: The Fred Algorithm Update
Google has the SEO industry on pins and needles following an enormous update. The Fred update, originally thought to be an update that targeted links, turned out to be more focused on content and page layout. Rolled out on March 4, the Fred algorithm update targeted websites that share a couple of key factors. The websites affected are ad-heavy …
Google’s Recent Update Could Turn Clients Away From Your Website
Is your website trustworthy? That is, when you open your website in your browser, does the web address show up as “HTTP” or “HTTPS” with a little green lock? When visitors see the green lock, their confidence in your website rises. Here’s why. Google Favors HTTPS New updates to Google’s web browser Chrome (the leading web browser in the …
A New Light on Professional Services Websites
Many professional services firms cannot differentiate themselves from their competition. A well developed brand strategy will answer those questions of “how are you different from the competition.” From that strategy, the right messaging can be communicated to your target audience. Since the first point of contact with prospective clients is often …